/alertMarketing Electronic Programs
E-mailing to Healthcare Professionals Is An Integral Part of the Marketing Strategy

- Provide important information to pharmacists, physicians, N.P.s, and P.A.s (new dosage forms, new prescribing information, safety information, new product introductions)
- Reinforce direct mail programs and personal selling efforts
- Excellent for the no-see, hard-to-see M.D.
Getting Started
Supply /alert Marketing with one of the following:
- Printed piece to be scanned and attached in a PDF format
- HTML file to be broadcasted as a HTML message
- Straight text (.txt) to be inserted into the e-/alert template
- Other formats including PDF or Word are also acceptable



