D.T.C. alert - Targeted Medical Information to Consumers

D.T.C./alert^®

An Exciting New Program Combining Powerful Media Message Delivery & Interactive Potential

D.T.C./alert is the first multi-media approach to targeted consumer communications.

Cooperative Mail

Cost Effective: Costs less than doing your own mailing
Flexible: 9" x 12" format allows for creatively designed mail pieces
Turnkey: D.T.C./alert co-op mail includes the list, envelopes, assembly, postage and mailing

How the Program Works

Through our proprietary database and custom surveys we deliver to qualified individuals who either have the condition or are interested in specific disease state information. This data is entirely opted-in and HIPPA compliant.
Over the course of two weeks there will be an execution of two primer e-Health/alert e-mail blasts timed to arrive just prior to the arrival of a custom Health/alert direct mail piece.

What the Program Includes

Use of proprietary disease specific data
The execution of two e-Health/alert e-mail waves
Readership metrics from the e-Health/alert e-mails
The execution of one 6" x 9" custom Health/alert direct mail piece. Included contents are the envelope, a cover letter, a two page 8 1/2" x 11" 4/4 color glossy message slick and an 8 1/2" x 11" p.i.
Tagged list for future use
BRC to Health/alert is available at an extra cost

Costs

Costs will be estimated based on target audience of individuals for indication/disease. A regionally based pilot program is recommended to allow you to assess the more global benefits to your brand.

Request A Quote Contact Us for more information about our programs and pricing.