M.D./alert®EX
A Cost Effective Combination of Direct Mail and Electronic Media Delivery
M.D./alert®
The #1 rated M.D./alert mail program
M.D./alert consistently outscores the competition. Readership studies verify that M.D./alert leads the print media pack, ranking ahead of medical journals, faxes and even company mail.
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e-M.D./alert®
E-mailing to physicans is an integral part of the marketing strategy
We have targeted lists by specialty, state, and zip code. We can customize a target list for you based on your strategy.
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Strategy
- Announce, inform, and educate physicians with complimentary media
- Unlimited and customized e-M.D./alert messages add greater flexibility while providing additional hits to targeted physicians
- Capitalize on the M.D./alert brand for added reach and frequency
Audience
Audiences targeted by specialty or therapy area.
SpecialtyPrimary Care, Neurology, OB-GYN
Therapy AreaOB-GYN/alert - targets over 48,000 physicians, nurse practitioners and physician assistants in the obstetrics and gynecology field.
NEURO/alert - also reaches an additional audience of 6,500 high prescribing primary care physicians, other specialties and N.P.s and P.A.s.
Readership
- M.D./alert is overwhelmingly preferred over any other direct mail vehicle by physicians
- Mail is preferred by physicians over medical journals and faxes
- 68.4% of M.D.s said they read mail and faxes first vs. 31.6% for medical journals
- 62% of M.D.s recalled receiving a promotional piece in an MD/alert
Source: Check Study, September 2006 and Impact Study, December 2006
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Contact UsPhysicians Ranked M.D./alert® as the #1 Direct Mail Program
Source: 2009 TRA Study Results
Source: 2009 TRA Study Results
63% of Physicians Would Recommend M.D./alert® to a Colleague
Source: 2009 TRA Research
