TRA research shows M.D./alert the #1 physician mail program
Readership Studies
The 2009 Focus and Media Check Study shows Pharm/alert again #1.
More pharmacy techs are seeing Pharm/alert.
The 2008 Focus and Media Check Study Verifies Pharm/alert is the Most Effective and Impactful Way to REACH Pharmacy
Pharm/alert is used or received by 73% of retail pharmacists and by 82% of pharmacy owners and managers.
The Value of Mail Case Study (Pharmacists)
Recent Survey confirms that mail gets pharmacists attention first.
The Value of Mail Case Study (Nurse Practitioners)
Recent Survey confirms that mail gets nurse practitioners' attention first.
The Value of Mail Case Study (Physician Assistants)
Recent Survey confirms that mail gets physician assistants' attention first.
Getting Your Message to Physicians
Recent research again confirms what we have known for over 30 years...a message sent via M.D./alert will be seen by more Physicians than any other direct mail option.
