Physician Digital Engagement
Disease Education Center Microsites
We custom build Disease Education Centers to target only the
physicians you want to reach with guaranteed engagements.
Cost Per Engagement (CPE) pricing model
Option to integrate branded or unbranded assets with guaranteed views
Behavior-based triggered branded Emails available to drive action
Creative segmentation and sequential messaging
Credible and unique content environments
Ability to create KOL videos in partnership with major academic institutions
Comprehensive HCP-level engagement metrics provided including time spent, pathing, unique
prescriber identifiers, i.e. by NPI or ME#
Here's how the user flow works...
An e-M.D./alert® unbranded e-Newsletter is sent to the targeted physicians. Once they click on
an article of interest, an interstitial brand asset (optional) will be automatically served. When
the physicians are done viewing the brand asset, they will be taken to the home page with your
banner ads. Optional behavior-based branded triggered Emails can be sent afterwards.